Learn about the priorities that influence those seeking deposit solutions.

Explore insights from Ampersand's first annual depositor priorities survey.

With the effects of 2023’s bank failures still lingering—and ESG at a tipping point—the majority

of today’s financial decisionmakers are willing to sacrifice returns on their company’s deposits in
exchange for two guarantees from their banking partner: first, that their deposits will be safe; and
second, that they will be aligned with their organization’s values.

That’s one of the key findings from our survey of over 100 c-suite executives, financial managers and
banking professionals.

Uncover more finance leaders' pain points, concerns and priorities when it comes to where they put their company's dollars.

Fill out the form to download the complete report. 

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This documentation is for educational purposes only and should not be used for any other purpose. The information presented does not constitute and should not be construed as an offering of advisory services or an offer to sell or a solicitation related to financial services, financial instruments, or other services, in any jurisdiction. The results shown in this report are from a survey of anonymous respondents’ opinions. The information contained herein concerning depositor preferences and financial institution performance is based on or derived from information provided by an independent third-party. The reproduction of short extracts is permitted provided the source, Ampersand, Inc., is stated.